Microsoft's Bing is adding a service that lets you consult friends while you search online. The feature tells you which of your social media friends might know something about your search topics.
The USA Today's Ed Baig got a preview. He says, "The more people there, in theory, the better, leading to more richer search results. I liked what I saw. Will it make me go to Bing before Google? Not necessarily, but I do like what I saw."
Bing says it will be a few more weeks before all the features are up and working.