Fashion designer claims his jeans fight cellulite

November 12, 2013 1:24:12 PM PST
A Brazilian designer claims to have made what could be the world's most desirable pair of jeans.

He's designed something called "Beauty Denim" that is supposed to combat cellulite.

The creator says he put five years of research into the denim, which he claims harnesses body heat and turns it into infrared rays that stimulate cellulite-fighting micro-circulation.

The jeans debuted at Fashion Rio, but there is no word on when they could hit the market.


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