Study: Charging for ketchup packet bad idea

(AP Photo/H.J. Heinz Co.)
April 29, 2014 5:03:44 PM PDT
What would you do if a fast food restaurant tried to charge you for an extra packet of ketchup?

In a new survey, the vast majority of customers said they'd walk out the door.

The study was done by NPD Group, which is studying how restaurants can make more money without changing their menus.

Eighty percent of those surveyed said they would not pay for extra mayonnaise, ketchup, mustard or relish.

Customers said they consider the condiments part of the dish and not an extra.


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