New England Patriots apologize for offensive tweet

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Friday, November 14, 2014
VIDEO Patriots apologize for offensive tweet
The team was celebrating being the first in the NFL with one million followers.

The New England Patriots are apologizing after sending out a tweet to thank a "fan" with a racist Twitter handle.

The Patriots were holding a promotion to celebrate becoming the first NFL team with 1 million Twitter followers.

The team asked fans to retweet a message about the achievement. For each fan who did so, an automated system generated a message that included an image of a jersey with that person's Twitter handle on it.

When someone with a racist Twitter handle retweeted the message, the system generated an image of a Patriots jersey with the racist name on the back.

That tweet was quickly deleted, and the Patriots issued a statement that apologized. The team says a filtering system failed.

A team spokesman on Friday declined additional comment.