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The second edition of the "Día de Muertos" doll features Barbie wearing a lace embroidered dress and having her face painted with the traditional calavera design.
Mattel released its first Día de los Muertos doll last year with Barbie dressed in a floor-length embroidered outfit splashed with vibrant colors.
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Mattel to release limited edition Barbie celebrating Dia de los Muertos
The multi-day holiday, celebrated from Oct. 31 through Nov. 2, honors the lives of late loved ones.