SAN FRANCISCO (KGO) -- The head of San Francisco-based Juul is apologizing to the parents whose children are addicted to his company's products.
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The U.S. Surgeon General has declared the use of e-cigarettes by teens a national epidemic.
Juul CEO Kevin Burns appears in a new documentary called "Vaporized: America's E-cigarette Addiction." He says he's "sorry" teens are using the product.
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Juul has tried to fight youth use by shutting down its social media accounts and pulling fruity flavors from retailers.
See more stories and videos related to e-cigarettes.