Billboard to help San Francisco tourism seen in New York City's Times Square. Here's a look

SAN FRANCISCO (KGO) -- San Francisco is making its mark on the East Coast.

The city's new tourism push includes a billboard in New York City's Times Square.
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It's part of a $6 million worldwide campaign "Always San Francisco" launched by San Francisco Travel Tourism Bureau.

RELATED: San Francisco launches multimillion-dollar campaign to boost tourism


The city hopes to bring economy back to pre-pandemic levels by welcoming more visitors.
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The Times Square ad includes an image of the Golden Gate Bridge with the tagline "Always Spellbinding."

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