It showcases musical talent, inspirational talks from artists and scientists, and even offers a wine tour of Mexican-American wineries.
This year, the festival kicks off on July 16 the Jalisco Philharmonic Orchestra at Davies Symphony Hall and on July 21 and 22 a female mariachi band will play at the SF Jazz Center.
"These girls were born in New York, they are American, they are playing mariachi songs most of the time. They do play American songs with a mariachi style," said Paula Linares, consul for cultural affairs at the Mexican Consulate.
The week-long festival kicks off Sunday. Click here to learn more about the festival.