Crowds lined the streets for the second annual Juneteenth parade.
The celebration stepped off at Market and Spear Streets and ended at Fulton Plaza -- where a festival was scheduled until 6 p.m.
Mayor London Breed led the parade.
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"I'm supporting all this love. Black love out here. Getting to be a part of bringing everybody together, the community together," said San Francisco resident Tiffany Mcclendon.
Organizers were calling it a proud moment in the heart of the city.
"Some people are like, it should be back in Fillmore or the Bay View. But to be Main Street for SF, that's a really big deal," said Sheryl Davis, executive director SF Human Rights Commission.
Davis says, in time, this parade will rival others in the city.
"Remember, those other parades have 50-plus years. And, so we're just starting to build that momentum. But I think symbolically and just in terms of like cultural support, it's a big deal to just be here," she said.
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"It means a lot to make it this big coming from just a small, small parade in the Fillmore to have it come down on Market Street for everybody, so everybody can be a part of it," Mcclendon said. "The whole city, come from anywhere and be a part of it."
Flags were waving, commemorating the emancipation of enslaved Black Americans and Juneteenth becoming a federal holiday in 2021.
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"This holiday is very important for Black people. I think it's very important raising awareness of what we've done in the nation and that a lot of the history, of most of the history, is Black history," said Samuel Rhymes, a Howard University student.
"This is San Francisco. I remember this is in San Francisco. I know," said James Spingola, executive director of Collective Impact. "So this is big for me. This is big. This is one of the best events of the year."