Pantone creates custom color 'Love Symbol #2' for music icon Prince

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"Purple Rain" now has its own color.

The Prince Estate and Pantone Color Institute have announced the creation of a custom hue of purple inspired by the music icon called Love Symbol #2.

"Love Symbol #2" by the Pantone Color Institute.
Pantone Color Institute

"The (naturally) purple hue, represented by his 'Love Symbol #2' was inspired by his custom-made Yamaha purple piano, which was originally scheduled to go on tour with the performer before his untimely passing at the age of 57," Pantone said in a press release. "The color pays tribute to Prince's indelible mark on music, art, fashion and culture."