Warriors set to score big-time endorsement deals

Byby Cornell Barnard KGO logo
Monday, June 22, 2015
Golden State Warriors set to score big-time endorsement deals
From strength in numbers to strength in dollars, after winning the NBA Championship the Warriors are set to score some big money in endorsements.

SAN FRANCISCO (KGO) -- From strength in numbers to strength in dollars, our Golden State Warriors dominated the court and will now score some big-time endorsement deals.

NBA MVP Stephen Curry is a fast-rising star. He already has endorsement deals with several national brands like Under Armour athletic wear.

"Those sponsors are growing as we speak," Ben Shapiro, a marketing expert from Pivot Sports Marketing, told ABC7 News.

He says the NBA Championship is about to make Curry very rich, maybe even the whole family. Ayesha Curry tweeted this photo of her new nursery, by Pottery Barn Kids. Even little Riley could lend her adorableness to a product if mom and dad approves.

"The Curry family just embodies everything that should be pure about the sports and the NBA," Shapiro said.

There are marketing dollars and deals for other players too. Andrew Bogut and Harrison Barnes signed autographs in Daly City and San Francisco for fans who stood in line for hours.

"We have the best fans in the NBA. These guys come out and support us," Warriors forward Harrison Barnes said at an autograph signing appearance.

Click here for all the highlights from the Golden State Warriors' NBA Championship victory parade

"I feel so awesome I got Andrew Bogut's signature now!" young Warriors fan Alvin Aquino said.

Dub Nation member Edward Duff says anything the Warriors want to endorse, he's in. He said, "People will line up early to purchase these products and wait in line for hours. I would definitely do it too."

There's a lot of fame and fortune for the new champs of the NBA.