Hashtag fail? Cowboys choose #CowboysUK for London game promotion

LONDON, England -- The Dallas Cowboys will play the Jacksonville Jaguars this weekend in London, but the team's Twitter hashtag for the trip is drawing some unwanted attention.

The team's social media department decided to go with the hashtag #CowboysUK.

Almost instantly, Twitter users noticed that the hashtag spells out something else and started ripping into the team.

Loving the hashtag even more are fans of the Philadelphia Eagles, one the Cowboys biggest rivals and current leader in the NFC Eeast.

So who did approve the hashtag? We're not exactly sure, but Shannon Gross, the social media strategist for the team, told social media editor for SB Nation Michael Katz that the hashtag probably won't be used for the rest of the trip.

And it seems Gross is good to his word. The hashtag hasn't been used at all so far today by the team. They've had plenty of opportunities as they've been sending out pictures of the team practicing all morning.

As for the Jacksonville Jaguars Twitter account, the team opted to add the word "in" into its London hashtag, going with #JAXinUK.

But the Jaguars aren't all in the clear. Their official Twitter user name for the trip is @JaguarsUK, which isn't any better than #CowboysUK.