Study: Sadness leads to overspending

February 8, 2008 8:12:44 AM PST
A new study suggests you may not want to go shopping when you're feeling sad.

Researchers say your spending judgment goes out the window when you're feeling down.

Participants who watched a sad video clip offered to pay four times as much for a bottle of water than people who watched a video about the great barrier reef.

The sad clip was of a young boy's mentor dying.

Researchers presume people will pay more to feel better about themselves. Call it "retail therapy."

The study can be found in the journal Psychological Science.


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