Affordable looks for less

October 28, 2008 12:00:00 AM PDT
Smart budget shopping. How to look good and pay less in this crazy economy.

Outfits

Audrey's Choices - Marshalls

Professional:

  • Beige/black jacket $29.99
  • Beige/black skirt $19.99
  • Beige turtleneck $16.99
  • Lack cropped jacket $5.00
  • Black sockings $5.99
  • Black Mary Janes $49.99
  • Black bag $99.99

Weekend:

  • Beige bell-sleeved sweater $29.99
  • Brown long-sleeve shirt $12.99
  • Brown roped belt $34.99
  • Purple hobo bag $24.99
  • Multi-colored patterned scarf $14.99
  • Brown flat boots $44.95
  • Dark denim jeans $99.99

Active Wear:

  • Pink/white athletic shoes $39.99
  • Pink vest $19.99
  • White long-sleeve top $14.99
  • Black pants w/ pink trim $14.99

Alison's Choices - TJ Maxx

Winter:

  • Purple plaid jacket $39.99
  • Light purple turtleneck $14.99
  • Gray pants $24.99
  • Purple boots $149.99

Travel:

  • Gray hobo bag $44.99
  • White Leg Warmers $7.99
  • Gray Button-down Sweater $29.99
  • Black/yellow/blue circle patterned dress $59.99
  • Black boot with front zipper $169.99
  • Yellow stockings $7.99

Evening Wear:

  • Red belt $14.99
  • Black belt $12.99
  • Black crop jacket $59.99
  • Cream peasant blouse $29.99
  • Dark denim skinny jeans $59.99
  • Red suede pointy toe pump $99.99

Audrey's Rules for Smart Budget Shopping

  • Be your own stylist.
  • Know your body type.
  • Shop your closet.
  • Mix masculine and feminine styles.
  • Create a statement outfit.
  • Count on the classic shapes.
  • Look for versatile pieces.
  • Add splashes of color.
  • Splurge on the accessories.
  • Make a list of what's missing in your wardrobe before you go shopping.
  • Choose a color palette to work from.
  • Remember, 43 items which include: shoes, clothes, jewelry, handbags, coats, and boots makes for a 30-day wardrobe.

Smart Shopping is the New Black
Economists across the country are muttering the dreaded "R" word, thereby making wise shopping and purchasing decisions more important than ever before. A recent report from Russell Research found that 84 percent of women have had to adjust their personal spending habits this fall and are seeking ways to save money without sacrificing quality and value on everything from clothing to food. Despite tightening budgets, 47 percent of women polled cited that they will not allow the current economy to prevent them from shopping and updating their fall wardrobe. However, 65 percent of women noted that when it comes to fashion, they plan to spend under $200 updating their wardrobe.

This fall, fashion expert, Alison Deyette and Clarky Davis, "The Debt Diva," are teaming up with off-price retailer, T.J. Maxx, to arm consumers with smart shopping tips and advice on how to make-over a fall wardrobe with in-season, on-trend designer styles on any budget, even if it is $150. The duo will provide weekly budget and fashion advice online and even make an in-person house call to give a Smart Shopper budget makeover!

"There is a big misconception that you have to spend a lot of money to look and feel stylish, and that's just not true," said Clarky Davis, "The Debt Diva." Shopping an off-price retailer is just one simple tip that I believe will help consumers save money and maintain their current lifestyle."

Consumers are searching for the best way to stretch their dollar, and despite the current state of the economy, style and shopping remain at the forefront of consumers' minds. The good news is that off-price retailers offer consumers a smart shopping choice by providing the same designer brands and on-trend items found in department stores for up to 60 percent less; thus allowing for small changes to finances and small updates to wardrobes for consumers to look and feel good, especially during slower economic times.

The Smart Shopping team has developed some helpful tips for consumers to show how they can make smart shopping decisions and still update their wardrobes with quality items. Their top tips include ideas on how to take control of your budget, how to become debt free, how to update your wardrobe wisely, and how not to fall victim to "sale psychosis," or buying just for sales sake.

"I am a firm believer that the answer to wearing the hottest looks is smart shopping," said style expert, Alison Deyette. "Consumers should be armed with tips on how to find those amazing designer items they are looking for, but not pay the hefty price tag for them."

Consumers who are feeling fashion-stressed or budget-tapped can also visit www.tjmaxx.com to see Alison and Clarky's full list of tips or to ask them specific questions on everything from budget to style advice. Alison and Clarky will answer questions weekly from September 10 - October 8. Everyone who sends in questions will have a chance to win a "recession-proof your style" makeover. Alison will show the winner how to dress like a million bucks without spending a million bucks, and Clarky will provide "smart living" lifestyle advice and tips.

About T.J. Maxx
T.J. Maxx is a Massachusetts-based off-price retailer with more than 850 stores nationwide. The stores offer amazing savings every day on brand name and designer fashions for the entire family and home. You can also find an incredible, ever-changing assortment of accessories; including jewelry, ladies' shoes, handbags, belts and luggage. With new merchandise arriving every week to each store, it's a whole new store every time you shop! For the nearest T.J. Maxx store, call 1-800-2TJ-MAXX or visit www.tjmaxx.com. T.J. Maxx offers a variety of gift card options with coordinating packaging.

About Alison Deyette
Alison Deyette is a seasoned stylist and lifestyle expert and has worked extensively for national news and entertainment programs, magazines and online media outlets. Alison appears regularly on Today, The View, Tyra, TBS' Movie and a Makeover, and is the New York style correspondent on top local news programs throughout the country. She has covered the latest in style trends and travel destinations and has interviewed celebrities, entertainers and top designers. Over the course of her career, Alison has performed hundreds of makeovers for people and their spaces and has produced and styled editorial shoots around the world. Alison considers herself to be a Jane of all trades who is up for anything. She's as comfortable in the role of fashion maven helping real women dealing with fashion conundrums as she is riding high on a zip-line over the valleys of Costa Rica.


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