Santa Rosa car dealership honoring families of veterans after North Bay Fires

SANTA ROSA, Calif. (KGO) -- When people in the North Bay fire zone use the phrase, "Sonoma Strong," they do not do so lightly.

The words echo from blackened open spaces to the remains of Coffey Park to every corner of the county.

Manly Honda business manager Beejan Roohian heard about veterans and descendants of veterans who had lost honor boxes of flags and medals.

RELATED: Thousands of animals, Safari West surviving North Bay fires is a 'miracle'

He, and the dealership, set out to make it right.

"To me it is an honor. They gave their lives to protect this country so why not do something form them," Roohian said.

Watch the video above for the rest of Wayne's report.

Click here for full coverage of the North Bay fires.