Santa Clara to dub Taylor Swift honorary mayor, rename city 'Swiftie Clara' during Eras Tour stop

Are you ready? Grammy winner Taylor Swift will be Mayor Swift of Swiftie Clara.

Lauren Martinez Image
Wednesday, July 26, 2023
Santa Clara to dub Taylor Swift honorary mayor, rename city
The Santa Clara City Council has proclaimed Taylor Swift as the honorary mayor of Santa Clara and will rename the city "Swiftie Clara."

SANTA CLARA, Calif. (KGO) -- Are you ready, Swifties? Grammy winner Taylor Swift is going to be a mayor in the Bay Area.

The Santa Clara City Council has proclaimed Taylor Swift as the honorary mayor of Santa Clara.

This proclamation from Santa Clara Mayor Lisa Gillmor comes ahead of Swift's two-night event for her "The Eras Tour "at Levi's Stadium on July 28 and July 29.

MORE: Success of 'Speak Now (Taylor's Version)' gives Swift the record for most No. 1 albums by a woman

The mayor says the city will be changed to "Swiftie Clara" during the event.

The council is set to approve this in a meeting Tuesday night.

Local small businesses are also hopping on the marketing train - the owner of Bake It Count created Taylor Swift cookies and said her pre-sale is sold out.

ABC7 News spoke to Amie Lu, a Swiftie who will be attending the concert next Friday.

"I think it's still unreal I think again just knowing how hard it was to get those tickets I am still in kind of in disbelief," Lu said.

Lu has been a Swiftie since she was 12 years old. The now 26-year-old said this is an exciting opportunity for the city.

MORE: BBB warns about Taylor Swift concert ticket scams as Bay Area shows near

"I would say it just brings life into the city again like it's been great having the sports up and running again but I feel like in the entertainment scene we've kind of lacked on that," Lu said.

Lu says Taylor Swift is not just another artist, she's a story writer.

"I think her lyrics are so wonderfully done and written that it's a great way to easily send it to your friends like hey listen to this song- this is how I'm feeling and people will get it right away. So I think it's a communication tool in a way," Lu says.

Lu said one of the reasons she is a positive role model is the way she bounces back from difficulty.

"She does a really good job of just reinforcing the fact that you can still display your emotions but also take a pause and think about how can you go up from this because it's not always the end of the world for some people. It's just a great reminder for a lot of young girls nowadays too like I want to do this - how do I do this? Like you have Taylor Swift to kind of push at it," Lu said.

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