New area code for South Bay to take effect

October 19, 2012 10:07:11 AM PDT
The Bay Area gets a brand new area code tomorrow, along with a change in the way you dial. The number is 669, and it will serve the same region as the existing 408 area code in the South Bay.

Officials say it's needed to meet increasing consumer demand. Starting tomorrow, people living inside the 408 area code, must dial one-plus the area code and the telephone number in order to complete all their calls. No one's existing numbers will change.