The group feels the chain portrays a body image that's unrealistic. Protesters say not everyone can be a size one with great curves.
"Not everybody needs to be like that in order to be attractive, in order to be awesome in general," said About-Face Executive Director Jennifer Berger. "And we really wanted to speak out against that whole, that whole piece of it. You know, all the people here really like the way that they look."
About-Face wants to make people feel good about their bodies, no matter what they look like.