All jeans and tops can be purchased at Neiman Marcus Union Square.
Kindness White short with Joie "Drew B" tank in Night Sea (tank from CUSP)
Love Boyfriend Jean with Splendid White Tank/Plastic Island Cream Cropped Shrug (CUSP)
Believe crop legging with Eliizabeth and James White Dress Shirt
Mercy Crop Straight Leg with Alice and Olivia T Back Scarf Sweater Tank (CUSP)
Faith Straight Leg with Robert Rodriguez blue one shoulder
Joy Legging in Black Robert Rodriguez Gray and Black Blazer
CUSP Boutique at Neiman Marcus, San Francisco
150 Stockton Street
San Francisco, CA 94108
About Cookie Johnson:
Cookie Johnson, wife of NBA legend and community philanthropist Earvin "Magic" Johnson, is adding entrepreneur to her resume. The industry has always been close to her heart -- Johnson spent almost a decade in the world of fashion after graduating from Michigan State with a degree in Retailing of Clothing and Textiles, before dedicating herself to being a full-time mom.
With a keen eye for trends and how to wear them, Johnson despaired over the lack of premium denim for women with a figure like hers, fit…but curvy. "I couldn't find jeans to fit my body type," she explains. "It frustrated me to try on every pair in the store and leave with nothing." Over the years Johnson realized that her testimony was one of many women. So, instead of waiting for a brand to appear that would fill the void, she decided to create one.
Call it fashion kismet.
Johnson started her search for the perfect business partner at the top - and she didn't have to look far. A mutual friend introduced her to denim legend Michael Glasser, the mastermind behind Seven for all Mankind, Citizens of Humanity and current owner of Rich & Skinny. Through his own blue jean journey, Glasser, too, had uncovered this missing market for the woman who wants a designer look, but doesn't fit into the standard, slim cut of premium jeans. A few meetings later and Cj by Cookie Johnson answered that demand: a new premium denim line embracing real bodies in both fit and style.
With Johnson's instinct for fashion and Glasser's seasoned hand, Cj by Cookie Johnson is quickly becoming denim's new MVP. Johnson, meanwhile, is overwhelmed with the reactions she sees in dressing rooms across the country. "I've seen everything from tears of relief to sexy struts in front of the mirror," she smiles. "The confidence that great-fitting jeans give women is the most rewarding thing about creating Cj."
Cj by Cookie Johnson debuted with an all-star line-up of styles - boot cut, straight leg, boyfriend, high-waist, and legging. At a price point of $112-$185, the line is available in sizes 24-38.
Become a fan on Facebook: http://www.facebook.com/cjbycookie
Cookie Johnson Appearance:
NIEMAN MARCUS, UNION SQUARE
FRIDAY, APRIL 17, 1PM TO 5PM